The Colour of CERU

The Colour Of Ceru

Words by Patricia Hilton, Co-Founder, CERU Restaurants

CERU comes from the word cerulean ( origin from Latin ) that particular shade of blue that belongs to the Mediterranean Sea and nowhere else.
Not the grey-green of the English Channel. Not the cold depths of the Atlantic. Cerulean. The blue that stops you mid-step and makes you simply stand and look.

The window

We walked into our hotel after a short journey and headed straight up to our room. I turned towards the shower — and there it was. Filling the window, framed perfectly, as though someone had placed it there just for us: cerulean blue. The sea, catching the late afternoon light, that exact colour. Right in front of me.

Standing at that window, still in my travel clothes, I felt it again as though for the first time. Once again, it was inspiring…..

How could I not start thinking about CERU? We live and breathe it. It is in everything we do, everything we make, every room we design, every dish that leaves the kitchen. And yet sometimes — this is the strange and wonderful thing — you need to step away from something to truly see it.

Why do all of us travel?

And why, when our deepest inspiration has always come from the Eastern Mediterranean — from the spice markets of Istanbul, the family kitchens of Beirut, the harbourside restaurants of Cyprus and Greece — did we choose this time to come back here, simply to the Mediterranean itself?

The answer is straightforward. For rest. And for LOVE . Because you cannot separate the two.

Our customers often tell us that what they taste in CERU food, above everything else, is
freshness
. It is the first word they reach for — and it is not an accident. We source our fish from London’s finest markets, our produce chosen daily with the same care and intention that this landscape inspires.
When we travel to the Mediterranean, we are not only resting. We are going back to the feeling at the heart of it all — remembering what abundance and freshness truly mean, so that we can bring that spirit home to London and put it on the plate.

The Cobbled Beach

One afternoon, Barry and I walked down to the cobbled beach together. Barry settled on the side — watching, resting, entirely content — while I went straight into the water. Crystal clear Mediterranean sea, cold and bright and completely alive. I waded in without hesitation, feeling the cobblestones underfoot shift with each step, the chill rising around me, the breeze coming off the open water. Just standing. Just breathing. The kind of quiet that is very hard to find in London.

And then, next to me, a local woman. Maria. Settled in the shallows with the total ease of someone who has stood in this exact spot a thousand times. Her daughter nearby. Her grandson Juan running in and out of — with absolute commitment, completely soaked and so happy.

As I always do, I started chatting.

Barry will tell you a great deal about this particular habit of mine, if you ask him. He will tell you over a very nice lunch. I should warn you: it will be a very long lunch.

But I cannot help it. The best conversations — the ones that stay with you — happen in the most unexpected places and this was one of them.

46 Years

Maria had run a restaurant in the village for forty-six years with her two daughters.

Not forty-six years with the same sign above a revolving door of concepts. Forty-six years of the same kitchen. The same recipes, handed from one generation to the next. The same customers, who had arrived first as young couples and now came with their grandchildren and of course tourist who visit village .She had watched fashions come and go, had watched the world rearrange itself around her small dining room, had cooked through all of it — and she was still there.

I told her about CERU where it came from, the travels that shaped it, what it means to Barry and me to make it. She listened with recognition. With the quiet understanding of someone who knows, without needing it explained, exactly what it costs to give yourself to feeding people well — and exactly what it gives back.

She knew what I go through. I was please and happy that someone like Maria understands.

Not the specifics — the London restaurant world, the suppliers, the staff, the menus, the long nights. But the deeper thing beneath all of that. The LOVE of it. The way a restaurant, once it is truly yours, is never just a business.
The way you carry it with you everywhere — even standing in a crystal clear Mediterranean sea on a sunny afternoon, next to a woman you have never met before and will perhaps never meet again.

We stood there for a while, the two of us, watching Juan charge at the waves. Neither of us needed to say very much.

We came home with full hearts and rested minds. And with a renewed sense of why all of this matters. Why the freshness matters. Why the sharing matters. Why it is worth doing properly, every single day.

Cerulean blue. It was there at the very beginning of CERU. It is still there now, every time I look.

Patricia Hilton is co-founder of CERU Restaurants alongside her husband Barry. CERU has restaurants in South Kensington, Hyde Park and Farringdon. cerurestaurants.com